How to complain to Aviva.

Type: Insurer
Region: UK
Escalate to: Financial Ombudsman Service
Response deadline: 8 weeks

Details checked 2026-06-02

Get a final response letter or wait 8 weeks before going to the Financial Ombudsman; you then have 6 months from that letter to refer your case.

Complain to Aviva first and ask for a written final response. If they reject you or the deadline passes, you can take it to the Financial Ombudsman Service for free, and their decision is binding on the company.

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Details compiled for convenience. Always confirm the current contact on Aviva's own site. A self-serve tool, not a law firm. Not legal advice.